Wednesday, 30 January 2013

From pod to print

I've been working on a project with Cocoa Wonderland (the most delightfully enchanted sweet shop you are likely to ever come across), who showed me this video of a single origin chocolate bar produced for Wallpaper* Handmade. It's from last year so you might have seen it before, but it's too beautiful not to share.

The chocolate is made by Marou Faiseurs de Chocolat (the only bean to bar chocolate maker in Vietnam) and the packaging is designed by Rice Creative. Every Marou bar is a work of art. Each wrapper is coloured to reflect the hue of the cocoa pod it came from, and over this a pattern of clouds, cocoa pods and flowers is silkscreened by hand in gold ink. The bars produced for the Wallpaper* Handmade issue bars also have a 'W*' embossed in gold - - - you can see them in the video or in the August 2012 issue of Wallpaper*.

I think Marou's bars and their beautiful packaging is an inspiration in design and quality, and proves it can be possible to keep every part of production, from pod to print, as local as possible.

There's more about the design on the Lovely Package blog or in Wallpaper*.

1 comment:

  1. hmmmm... I can't believe it's 9 in the morning and I'm already thinking about chocolate. Gorgeous packaging. Are you allowed to tell us more about the project? Sounds intriguing! Cxx